Biesse appoints new Chief Commercial Officer to lead UK business

Biesse is pleased to announce the appointment of Chris Arend as Chief Commercial Officer UK, a role in which he will also coordinate the country leadership team. With solid experience in the industrial sector, gained both at Biesse and in other organizations, as well as in-depth expertise across different materials and sectors, Chris brings a practical and strategic vision to support the company’s development in the UK market.

“The appointment of Chris Arend is a key step in our strategy to strengthen Biesse’s presence in our most important global markets,” said Federico Broccoli, Group Chief Commercial Officer.

“The UK represents a strategic market for Biesse, and investing in strong local leadership allows us to be closer to our customers, better understand their needs, and support their growth with solutions that combine global expertise and local insight.”

Throughout his career, Chris has demonstrated a strong ability to interpret diverse customer needs and develop solutions that drive sustainable business growth. In his new role, he will focus on strengthening customer proximity, providing direct support to customers’ businesses, and ensuring that Biesse’s solutions are increasingly aligned with local market requirements.

This appointment marks an important phase in the development of the company’s UK business and reflects the ongoing commitment to customer centricity, proactive service, and long-term growth. By strengthening local leadership and collaboration with customers, Biesse aims to further enhance its presence in the UK and continue delivering innovative, tailored solutions that respond to evolving industry needs.